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All Shopify glossary terms starting with the letter A.
A/B Testing (split testing) is an experiment where two versions of a webpage, email, or ad are shown...
An abandoned cart occurs when a shopper adds items to their online shopping cart and initiates check...
Accessibility (A11Y) in e-commerce ensures that websites and apps are usable by people with disabili...
The Shopify Admin API is the primary interface for apps and integrations to programmatically read an...
An App Block is a modular theme component introduced in Shopify Online Store 2.0 that allows merchan...
App Bridge is a JavaScript library that enables embedded Shopify apps to communicate with the Shopif...
An App Embed is a global component provided by a Shopify app that runs site-wide or on specific temp...
A Shopify App Proxy is a feature that routes requests from a Shopify store domain to an external app...
Average Order Value (AOV) measures the average dollar amount spent by a customer each time they plac...