4 terms starting with L
A Landing Page is a standalone web page designed specifically for a marketing or advertising campaign, optimized to convert visitors into leads or customers.
Liquid is an open-source template language created by Shopify, used to bridge the gap between HTML layouts and dynamic store database records.
A Long-Tail Keyword is a specific, multi-word search phrase (typically 3-7 words) with lower search volume but significantly higher purchase intent and lower competition.
A Loyalty Program is a customer retention strategy that rewards shoppers with points, discounts, or exclusive perks for repeat purchases and actions.